Checkout: Subscription Cadence & Cycle Price

Ensure the product detail page and checkout flow communicate subscription cadence and cycle price the same way — reducing confusion at purchase and aligning what customers see with what engineering passes through the stack.

Today

Checkout shows "$239/month" while the actual charge is $478 every 8 weeks. Subscription terms missing or inconsistent with PDP. Consent scattered across 7+ checkboxes. CTA says "Next Steps" instead of communicating subscription commitment.

Proposed

Engineering passes orderCycle and orderPrice into every checkout step. "Per cycle" language replaces "per month." Subscription disclosure on every page. Consolidated consent. "Subscribe Now" CTA with price. Terminology matches PDP end to end.

Scope

Cart, Plan Review, and Payment steps. Where subscription cadence and cycle price appear. Consistent terminology with PDP. Consolidated consent. Two cadence examples (8wk, 12wk).

OUT

Ellie Payment Plan / installments / BNPL. Multi-cart checkout. Payment processor integration details. PDP pricing mockups (separate deliverable).

Cadence Examples

8-Week

NAD+ Nasal Spray — Longevity. Retail: $239/mo. Actual: $478 per 8-week cycle. $8.54/day.

12-Week

Semaglutide Tier 1 — Weight Loss. Retail: $299/mo. Actual: $897 per 12-week cycle. $10.68/day.

Checkout Journey

Cart

Line item with cycle price + terms

Plan Review

Subscription summary + renewal terms

Payment

Final total, consent + disclosure

Sourced Decisions

✓'Per cycle' language replaces 'per month'

✓Full orderPrice shown prominently, per-day as secondary

✓orderCycle and orderPrice from product database

✓CTA changed from 'Next Steps' to 'Subscribe Now'

✓7+ consent checkboxes consolidated into 1

✓Subscription disclosure required on every checkout step

✓Single-product checkout only (no multi-cart in V1)

✓NAD+ Nasal Spray: $478/8wk cycle

✓Semaglutide Tier 1: $897/12wk cycle

✓Retail prices ($239/mo, $299/mo) are current PDP display

Design Proposals Pending Review

?Value breakdown showing consultation ($0) and shipping (Free)

?Price embedded in CTA button ('Subscribe Now — $478.00')

?CTA disabled state until consent checkbox is checked

?Apple Pay / Google Pay as alternative payment methods

?'Next charge' date displayed on Cart and Payment steps

?52-week prescription validity note on Plan Review

?Engineering tags (orderCycle/orderPrice badges) on wireframes

?Security messaging (lock icon, 256-bit encryption) below CTA